On this day (March 14th), Sanrio <8136> made an organizational change, and also moved from a company with a board of auditors to a company with an Audit & Supervisory Committee, and announced the executive personnel matters. The transition to a company with an Audit and Supervisory Committee and the personnel management of directors are assumed to be approved at the 65th Ordinary General Meeting of Shareholders, held in June 2025.
Regarding organizational changes, in order to achieve early monetization, IP expansion, and monetization multilayers, the Digital Business Development Department and Game Business Division will be independent of the Business Strategy Department and the Digital Business Division will be established. The Digital Business Headquarters will be handled by Hamazaki Kosuke, who will become the executive director.
In its medium-term plan disclosed in May last year, the company has jointly developed at least six of its domestic and international development studios, including major studios, and has announced that it aims to achieve sales of 10 billion yen in the medium to long term (hereinafter referred to as:Related Articles(Reposted from).
・2 casual games
・New Areas and 3 New Sense Games
- Three global media mixes starting with games (with major global companies)
Speaking of Sanrio, many companies have provided games with licenses to other companies, but with the aim of investing, they are working with partners to create story-based IP and enthusiasm.
■About the organizational structure for the fiscal year ending March 2026
(1) Establishing a new "Digital Business Division" to early monetize and provide value
・The Digital Business Development Department and Game Business Division will be independent from the Business Strategy Department and become the Digital Business Division, and by early monetization and expanding the value provided and targets, we will realize IP expansion and monetization multi-layered monetization in our medium-term business plans.
(2) Establishment of a new "Design Headquarters" to strengthen our creative structure
・The design functions will be independent from the Brand Management Headquarters, and will become the "Design Headquarters," oversee domestic and international creatives, and strengthen the global creative structure
(3) The management functions of overseas subsidiaries are consolidated in the Global Strategy Office.
・Consolidate the overseas management functions of the "Western Business Headquarters" and the Asian Business Headquarters in the "Global Strategy Office" to further speed up global management
(4)Other
- From the perspective of promoting DX globally and exerting its functions, the IT procurement function of the General Affairs Department will be consolidated in the DX Division of the Management Planning Department, and become independent as the "DX Department" and placed in the Management Strategy Headquarters.
・To strengthen sales in Japan/Asia, the Edutainment Division will be transferred from the Business Strategy Division to the Sales Division, accelerating the multi-layer monetization and the expansion of value and targets in the medium-term plan.
- A new "Finance Planning Office" will be established within the Business Management Headquarters in order to expand the functions of formulating financial strategies, financial policies, and capital policies, as well as the management of investment committees and M&A executive functions.
■Migration to a company with an Audit and Supervisory Committee
The transition from a company with a board of auditors to a company with an Audit & Supervisory Committee will be carried out after approval is obtained from the regular general shareholders' meeting held in June 2013. With the aim of sustainable growth and further improving corporate value over the medium to long term, we will strive to strengthen our supervision functions of the board of directors and further enhance our corporate governance system, and we will also be able to delegate important business execution decisions to executive directors, allowing faster decisions and flexible business execution.
■About executive personnel matters
Okumura Shinichi, Ohashi Issei, and Morikawa Norio have been offered to serve as directors and audit and supervisory committee members. Mr. Ohashi and Mr. Morikawa will become outside directors. Meanwhile, Kishimura Haruyoshi, Akiyama Ariko and David Bennett will resign. Kishimura and Akiyama are scheduled to become advisors after resignation.
[7 candidates for directors (excluding directors who are audit and supervisory committee members)]
[3 candidates for directors who are Audit and Supervisory Committee members]
